Whether you are a retailer, bank, food & drink supplier, it is likely that you sometimes need to research your customers in an in-store environment.
With years of research experience to draw on, Amy Nichols from Marketing Sciences Unlimited reveals 10 Ways To Do Better Research In-Store. A must for anyone involved in shopper, retail or financial research, find out how to make the most of your research, and avoid any pitfalls.
Find out :
- how in-store research can trump other methods
- discover some tips when setting up your in-store research
- find out how to avoid things going wrong
- discover how to make the most of the customer contact
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