The Times : The Future Of Market Research

A recent edition of The Times features The Raconteur’s 16 page “The Future Of Market Research” report, offering essential insights and thought pieces into how the shape of the industry is changing. The report covers

How technology is opening up opportunities for market research

Tell a story to bring your research findings to life

Weighing up the pros and cons of going in-house or outsourcing to specialists

Mining social media for its nuggets of gold

With contributions from key business journalists, the Chief Executive of the MRS, and a most excellent feature about Marketing Sciences Unlimited on Page 12 (shameless plug!) we think this is a good read for anyone with an interest in the development of the MR industry.

To download the report, complete the form on the right.

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Happy reading!

 

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