A recent edition of The Times features The Raconteur’s 16 page “The Future Of Market Research” report, offering essential insights and thought pieces into how the shape of the industry is changing. The report covers
How technology is opening up opportunities for market research
Tell a story to bring your research findings to life
Weighing up the pros and cons of going in-house or outsourcing to specialists
Mining social media for its nuggets of gold
With contributions from key business journalists, the Chief Executive of the MRS, and a most excellent feature about Marketing Sciences Unlimited on Page 12 (shameless plug!) we think this is a good read for anyone with an interest in the development of the MR industry.
To download the report, complete the form on the right.